A e-book designated with the phrase signifies that its objective is distribution for advertising and marketing actions, relatively than direct retail sale. These books are sometimes offered to reviewers, media shops, or potential shoppers to generate curiosity and publicity. This designation alerts that the copies are to not be resold and are supposed for particular, marketing-related functions.
The usage of such designated supplies permits publishers and authors to handle their stock and management how the e-book enters the market. By limiting distribution to promotional avenues, they will strategically affect public notion and construct anticipation. Traditionally, these pre-release copies have been essential in shaping preliminary opinions and driving pre-orders, which considerably influence a e-book’s launch success.